Wednesday, September 23, 2009

Casting Call for the Debut of Mark's TV



Casting Call for Mark'sTV

We're looking for current, new, and previous customers to debut on the first season of Mark'sTV. Your video may be on a future commercial, our website, or a showroom television.

Schedule to come in to make your audition tape today. Talk about your vehicle, about being a Mark's Auto Sales customer, or even show off your talent.

Call us at 303-592-7725 or staci@marksautosales.com to get onto season one of Mark'sTV.

What are buy here pay here car lots and how are they different from other car dealerships?

You may already be familiar with "buy here pay here" (bhph) especially if you are a current Mark's Auto Sales customer reading this. However if you are looking to buy a used vehicle, and haven't gotten a bank approval from a dealership, you may have been recommended to try a buy here pay here dealership.

The biggest difference, as you can tell by the name, a buy here pay here used car lot, has the financing in house. Instead of arranging your lending with a bank, your loan is with the car dealership itself. Similar to a bank, the buy here pay here dealerships will have underwriting procedures and collectors to help keep your payments in line. With the advent of software such as AutoZoom for bhph used car lots, credit risk can be measured. Many dealers will also have their sales staff help the customer budget what they can afford for a monthly payment.

Mark's Auto Sales has been a buy here pay here dealership in the Denver Metro Area since 1983. While there has always been a customer base searching for bhph financing, we have seen an uptick as banks have moved away from their subprime lending programs. Unlike many bhph car lots which only report to the credit bureau when your payment falls behind, we will report all your payments, including your on time payments. This has allowed our repeat customers through the years establish positive automotive credit history. This positive credit history will help the bank towards an approval.

If you're tired of waiting for an approval, and in the Denver metro or front range, don't wait, contact us directly at sales@marksautosales.com or 303-592-7725

Tuesday, September 15, 2009

Time to trade in or is it?

Acting in both a finance and marketing role at Mark's Auto Sales, I find that several times a month we are trying to structure a car deal with a customer that has a trade in that they have not yet paid off. Sometimes the customer has equity in this vehicle, and have a low pay off, such that their trade works to their advantage in purchasing their next vehicle.

On the other hand however, I see customers who are eager to get a new car, yet have negative equity in their vehicle. Because they owe more on their trade, than the vehicle is worth, the pay-off balance must be paid for in their next car purchase. Often times, these customers eager to trade in a car they are still paying on are looking for a lower payment. A lower payment may be possible if a customer has improved their credit such that they can qualify for a better interest rate with a bank. A lower payment may also be possible if the customer is trading in their vehicle for one at a lower price than their first loan. Often times however, customers are eager to trade in this vehicle for something newer, with lower mileage, and do not have any additional money down. As the banks are selective in approving auto loans, with a limited amount of credit to extend, these customers often find it difficult to make their purchase.

Therefore, I would like to extend some advice to the customer looking to trade in their vehicle. First of all, understand how the term of the loan relates to paying off principle on the loan. Lets imagine two identical cars being sold for the same financing amount, lets say $9999, with a 7% interest rate. One customer gets a loan for 36 months (3 years) and their payment is $336 per month. The other customer gets a loan for 60 months (5 years) and their payment is $214 per month. Now imagine in 18 months after the sale, they both want to trade in their cars. The first customer with a higher monthly payment over a shorter term loan, will have more equity in their vehicle and will more likely avoid having negative equity on their trade. The second customer however has paid off less of the principle balance of their loan, because their loan was paying off the principle over a longer term.

So what if you're the second customer? You have a loan for a long term of 5, 6 or 7 years, and you don't imagine you want to keep driving this car forever, what can you do? If your budget allows you to pay an additional $20, $50, $100 or more per month with your car loan... do it! This will pay down the principle balance (the amount financed) of your loan. Not only will this reduce the total amount of interest you are paying during the loan (when your payments are on time), but will help you avoid negative equity in your loan. The more of your vehicle that you have paid off, the less you subsequently owe on your loan. When your vehicle is worth more than you owe, then you've avoided the negative equity dilemma.

So you may be wondering if there are any other ways that you can avoid having negative equity besides, shorter terms and paying off principle. There are a couple other things for you as a customer to consider. Try not to "bite off more than you can chew." If a finance director is trying to get you a loan so you can get a car and increase their sales, but the payment is still high over a long term loan, consider your options for a vehicle with a lower selling price. Always know your budget, and what you can afford before you start your loan documents. If you already have a lot of debt obligations with rent, child support, insurance, utilities, it is important to know exactly what is left for the car payment.

These are a couple considerations that I hope you will take into account if you ever consider trading in your vehicle that you may not have paid off. Mark's Auto Sales's buy here pay here program does assist our customers to "graduate" and trade in their vehicle for an "upgrade" when they have had on time payments for a minimum of 18-24 months depending on their vehicle and loan. Additional downpayment and a good payment history with a Mark's Auto Sales buy here pay here loan, has assisted customers get into a nicer newer vehicle and avoid having negative equity in their first loan. Please give us a call (303-592-7725) if you are a current or prospective customer and need any assistance with your next vehicle.

Thanks,

Staci @ marksautosales . com

Tuesday, September 8, 2009

Mark has gone crazy! He's having another Super Liquidation Sale!

Super sale at Marks Auto Sales Lakewood Colorado
Mark's Auto Sales, the home of the true buy here pay here financing, is bringing back the Super Liquidation Sale September 10-12th due to popular demand! This sale will feature most of our inventory at $1 down plus state and local taxes**. We are the bank and you can get approved! Our buy here pay here lot can help you get financed even if you have bad credit, a bankruptcy or foreclosure. There will be entertainment for the children, free hot dogs and soda, music, a free spin on our prize wheel and other giveaways. Don't wait, inventory is sold on a first come, first serve basis. This sale will occur at our Lakewood store located at 7800 W. Colfax Ave. The Commerce City location will be closed during the sale.



**WAC, WAD, WSS, Stock #P05133, semi monthly payments at $175 @ 19.99% APR